Thursday, July 12, 2012

Would you be willing to sell your Facebook data?


In one of recent poll KDnuggets asked: Would you be willing to sell your Facebook data to advertisers?

Half of the voters would not sell their Facebook data at any price. The other half were willing to sell for market rate or a high amount. East Europeans were the most willing to sell, while West Europeans were the most privacy conscious.

Here are the poll results:
 

Would you be willing to sell your Facebook data to advertisers?
No, at any price (114)
 50.2%
Yes, for $10 or less/year (3)
 1.3%
Yes, for $50/year (5)
 2.2%
Yes, for $100/year (17)
 7.6%
Yes, for $200/year (5)
 2.2%
Yes, for $500/year (33)
 15%
Yes, for Market rate (49)
 22%

The following table shows the regional breakdown of 225 voters, with bar height corresponding to the number of voters from the region, and bar width: % willing to sell (at any price). The US/Canada voters were split 50/50. The East Europeans were the most willing to sell, while the West European were the most conservative. 
Region (voters)
% Willing to sell
E. Europe (19)
 68%
Other (AU/NZ, Latin America, Africa, Middle East) (19)
 63%
US/Canada (105)
 52%
Asia (30)
 43%
W. Europe (52)
 37%


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